roll up, roll up! read all about us!
why did we launch Illo?
Representation within illustration needs to change. As an illustration agency, we know that we have the power and opportunity to work closely with some of the most influential names across commercial markets. We are well-aware of this responsibility. It is important to use our platform and ensure we do our very best to pitch artwork and stories that are truly representative of modern-day artists. Illo strives to represent quality cultural content, in hope of making mainstream media more inclusive towards global artists and their artwork.
who do we work with?
Illo is a brand new type of illustration agency that provides a kaleidoscopic curation of global illustration styles, straddling use across multiple creative markets. At Illo Agency, you will find artwork suitable for editorial use, publishing use, advertising campaigns and even gaming content. We are not exclusively one type of agency. We are more of an artistic community where an illustration style for every need can be found.
what kind of artists do we represent?
Our illustrators have truly unique styles, this is largely because they have been curated from opposite corners of the world and therefore influenced by different cultures. Whether our artists connect with different personal stories, or create strikingly different styles of art, we believe that everyone deserves to be proudly represented through illustration.
At Illo Agency, you will come across an inky, Brooklyn-based artist like Diana Schoenbrun, who prefers to work traditionally by hand, which adds a real atmospheric layer of texture to her work. Then you will also find an artist like Ndumiso Nyoni, who is based in Johannesburg, South Africa and works exclusively digitally. Ndu builds characters out of fantastic geometric shapes, which are completely contrasting to Sayan Mukherjee’s colourful, rounded children’s illustrations that reflect his bright surroundings back at home in India.
At the heart of Illo, we are really pushing to represent a range of artwork by under-represented artists in order to tell their stories across mainstream media. Our agents are constantly on the lookout for fresh, authentic talent emerging from new voices.
why have some artists been ignored by publishing?
The Bookseller recently reported that only 4% of children's books feature a BAME character. Ultimately, this is a shocking statistic, although it is important to note that it’s not only artists that have been overlooked in the publishing industry. Diversity has been an issue in all areas; the illustrators, authors and staff that are hired at publishing houses have long been plucked from the white, middle class population.
By being diverse, this does not mean our artists are creating political pieces of artwork. It’s now time for ‘diversity’ to be normalised, instead of just a checkbox requirement, PR stunt or talking point. We want to say goodbye to ‘diversity’, and hello to inclusivity. Change needs to come in the form of commissioning culturally inclusive artwork across all mainstream media.
who works for Illo?
Illo Agency is a growing team of passionate illustration-lovers and advocates for social change.
what are we hoping to achieve?
We are hoping to meet some like-minded clients that also want to see a change in the face of mainstream media. The best way for supporting this type of illustration is by commissioning it!